Since 2014 The Perfect Bridal Company have been helping brides create their perfect look with their unique collection of wedding shoes, bridal veils and hair accessories. As a brand, they have a strong reputation for offering exciting new products year on year and keeping up with the latest bridal trends, alongside a well-established core offering. Their collections are designed to be fully inclusive for all brides – offering a little something for everyone.
But how much do you know about this small but influential British brand, quietly taking the bridal industry by storm? Here are ten key facts you should know…
1. We Have Extensive Experience In The Footwear Industry
Dan Mutton, the founder of The Perfect Bridal Company, has over 25 years experience in the footwear industry and between the team there’s a collective experience of over 120 years! So when it comes to shoes they certainly know their stuff! Having worked in the family shoe business for years, Dan started The Perfect Bridal Company to bring this extensive experience to the bridal market, combining the perfect fit with the latest yet wearable trends
2. All Our Shoes Are Designed In The UK
It’s safe to say we love shoes here at The Perfect Bridal Company! Each year we introduce a wide range of new styles to the collection, to ensure we’re bringing our brides the latest trends. We work with both freelance and in-house designers, and everyone gets involved in the range planning along the way! This results in a collection which incorporates all the latest trends but in a wearable way which both our brides and stockists can rely on.
3. We’re A Small But Mighty Team!
Although we sell all over the world, there are just six of us in the team based at our office in the pretty village of Newbold Verdon just outside Leicester, UK where we also have our own warehouse. We also have six sales agents who look after our extensive stockist network across the UK and Ireland, and we all love to meet up at the various trade shows we exhibit at throughout the year!
4. We Have One Of The Largest Collections Of Bridal Veils In The UK
Whilst many people think of us as a shoe brand, not everyone knows that we also offer one of the largest collections of bridal veils in the UK! From traditional, cathedral length to pearl embellished shoulder length, through to coloured and even 3D floral veils we’ve got something for everyone in our extensive collection.
5. We Also Sell Bridal Hair Accessories And Bridal Belts
In addition to our well loved shoes and veils, The Perfect Bridal Company also offer a huge selection of tiaras, hair vines, head bands and hairpins. As if that wasn’t enough, we also have a stunning range of bridal belts, from sparkling diamante and pearl to intricate lace motifs and even feathers for a more dramatic edge! Our comprehensive collection of accessories allows brides to truly personalise their look to suit their individual style.
6. Our First Wedding Dress Collection Launched Last Year
In 2022 we launched our very own collection of wedding dresses to add to our (already extensive) bridal portfolio. Designed by British designer, Kay Heeley, the collection incorporates all the latest bridal trends for the modern bride who wants to combine a touch of tradition with a touch of couture, and wants to do it her way. We were more than a little bit excited to debut the collection on the catwalk at the biggest bridal trade show in the UK, in historic Harrogate!
7. All Our Photography Is Done In House
Whilst some companies outsource their photography, we like to be involved in our collections from start to finish. Which means we do rather a lot of photoshoots throughout the year to capture not only the necessary product shots, but also beautiful campaign imagery and inspirational lifestyle shots. When you think of how many products we sell, that’s a lot of hours spent editing, but well worth it we’re sure you’ll agree!
8. We’ve Got Stockists All Over The World
Since launching back in 2014 The Perfect Bridal Company family now reaches a lot further than where it started, in the UK. We have an extensive network of international stockists including France, Germany, Portugal, The Netherlands, and even Iceland! We’re excited to welcome new stockists all the time, as the collection’s popularity continues to grow.
9. We Offer An In House Shoe Dying Service
As if our collection of wedding and occasion shoes wasn’t comprehensive enough, did you know we also offer a shoe dying service which we do ourselves in house? In addition to over forty stock colours, our expert team can also dye your shoes (and handbag!) to match any shade you fancy- perfect when you know exactly what colour shoes you want but can’t find them anywhere!
10. We’ve Got Big Plans For 2024!
You might think we sound somewhat busy already, but needless to say things are about to get even busier! We’ve got some really exciting plans for the coming year, including a brand new website as well as adding some totally fresh new styles to our various collections. Hold on tight, it’s going to be a big one!